Give & Get Employer Branding cover art

Give & Get Employer Branding

Repel the Many and Compel the Few with Impact, Purpose and Belonging

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Give & Get Employer Branding

By: Bryan Adams, Charlotte Marshall
Narrated by: Bryan Adams
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About this listen

In today’s fiercely competitive job market, with the balance of power squarely in job-seekers’ hands, how can organizations attract and retain the most talented candidates—and the best additions to their culture?

The answer may surprise you. The most effective employer brands don’t attract candidates; they repel them.

Combining the expertise of employer brand industry leaders Charlotte Marshall and Bryan Adams, Give & Get Employer Branding redefines the concept of an employee value proposition entirely. Instead of a sales pitch aimed at seducing candidates with sizzle, this refreshing new approach harnesses the value to be found within the cultural realities and expectations of the company. You’ll learn how to create a “smart filter,” elevate your organization’s strengths by pairing them with what it truly takes to thrive, and answer the burning questions on candidates’ minds like never before.

©2020 Bryan Adams & Charlotte Marshall (P)2024 Bryan Adams & Charlotte Marshall
Forecasting & Strategic Planning Management Workplace Culture Business Employment
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Interesting book but recording is poor

The recording is bizarre. There are odd sounds and strange word pronunciations throughout, as if being read by a bot.

I would avoid buying this audiobook.

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There's something very wrong with this recording!

I was finding the book itself helpful, but the recording seems to be intercepted, at random moments, with strange fragments of audio that has nothing to do with the book.

They mostly sounded like clips of background noise or parts of words in other voices than the narrator's.

I decided to just put up with it. I liked the text and was learning from it.

But then, part way into one of the early chapters (I think the one called 'solving for happiness'), I was deep in concentration when the audio was interrupted by a sudden, frenzied scream.

It scared the s**t out of me.

So I returned the book straight away.

It's a shame. I would like to listen to this book, but definitely not this recording!

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