Business for Punks
Break All the Rules - the BrewDog Way
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Business for Punks
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Narrated by:
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James Watt
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By:
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James Watt
About this listen
Penguin presents the unabridged, downloadable, audiobook edition of Business for Punks, written and read by James Watt.
Don't waste your time on b******t business plans. Forget sales. Put everything on the line for what you believe in. These mantras have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.
Founded by a pair of young Scots with a passion for great beer, BrewDog has catalysed the craft beer revolution, rewritten the record books and inadvertently forged a whole new approach to business.
In Business for Punks, BrewDog cofounder James Watt bottles the essence of this success. From finances ('chase down every cent') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.
©2015 James Watt (P)2015 Penguin AudioListeners also enjoyed...
What listeners say about Business for Punks
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Paul
- 10-03-16
great listen.
lots of great ideas and entertaining ways to get the brain juices flowing for business
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Coffee please
- 10-10-16
VERY good!
Any additional comments?
Loved this. Was great to listen to a book by someone with a different view on business. Something a bit different. Very impressed, got a lot from this.
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Overall5 out of 5 stars
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Performance4 out of 5 stars
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Story5 out of 5 stars
- l girling
- 31-12-16
A lot of fun
The gloves are off and a straight forward approach to launching a great business. A lot of fun as they are so cavalier.... which worked out. Enjoyed it!
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Overall4 out of 5 stars
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Performance5 out of 5 stars
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Story3 out of 5 stars
- Rob Parker
- 12-10-16
Good, but a bit hipster
Liked the book and it's key topics, although there is quite a bit of big-headedness in terms of content and no appreciation that any market changes might have helped their growth too.
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Overall5 out of 5 stars
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- Claire Barber
- 12-04-18
Awesome
A really interesting view of the modern Business world. A great roadmap for punks. Awesome
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Craig
- 10-03-16
Geordie gifts punk
a must read for anyone looking to be inspired...but don't listen to my advice!! (Geordie Gifts - inspired punk)
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Overall5 out of 5 stars
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- shaun mace
- 06-12-16
good book to make you think
good book, helps you to get a bit of confidence together to do things differently and in you're own way
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Overall3 out of 5 stars
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Performance2 out of 5 stars
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Story1 out of 5 stars
- Big BoBo
- 18-07-17
Selfishness stinks
Listening about how the owner of Brew Dog thinks has actually put me off the company.
If everyone showed such disregard for rules and others the world would be am even worse place.
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Overall5 out of 5 stars
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- Peter S.
- 21-08-20
Ballsy, brave, and brutal.
What a Punk. Great read and hard not to take it on board.
Anyone who doesn't like this, is a fool.
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Overall3 out of 5 stars
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- Daren
- 04-03-17
Brash and ballsy
Would you try another book written by James Watt or narrated by James Watt?
No
Would you be willing to try another book from James Watt? Why or why not?
No - he gets lost in his own self arrogance.
Did Business for Punks inspire you to do anything?
Watch his story on BBC
Any additional comments?
The story behind this business is great. The owner/author gets lost in his own self importance and that invalidates the useful content. Its an interesting listen if you can detract from the arrogance.
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