Join us as we explore the world of fine wines with Jake Kloberdanz, founder and CEO of ONE HOPE Wine. This episode dives into the unique positioning of ONE HOPE in Napa Valley, where they not only craft exceptional wines but also contribute to meaningful causes with each bottle sold. Jake shares insights into the artistry of winemaking, emphasizing the importance of terroir and the community surrounding Napa's iconic vineyards. He discusses the delicate balance between price, perceived value, and true quality, revealing how a wine's context can enhance its enjoyment. With a passion for excellence and a commitment to giving back, Jake inspires listeners to appreciate wine not just as a beverage but as a vehicle for positive change.

Join Forrest Kelly and Jake Kloberdanz, the founder and CEO of ONE HOPE Wine as they delve into the vibrant world of One Hope Wine. The conversation takes a deep dive into the importance of terroir, with a particular focus on Rutherford, where some of the most iconic wineries reside. Listeners will discover the nuances of wine tasting, from developing a refined palate to understanding the impact of price on perceived quality.

Your Host: Forrest Kelly is an experienced Radio/TV broadcaster who has interviewed some of Hollywood’s biggest celebrities, from Garth Brooks to Kevin Costner. A lover of wine who is fascinated by the science behind it.

Voted One of The Best Travel, Top 5 Minute, and Top Wine Podcasts.

Takeaways:

• The Napa Valley has a unique terroir, contributing to the exceptional quality of its wines.
• Wines should be evaluated not only for taste but also for their price relative to quality.
• A wine's perceived value can significantly impact how it's experienced by consumers.
• The mid palate experience is crucial in wine tasting and develops with experience over time.
• Building brand equity and packaging are essential aspects of wine marketing and sales.
• Tasting wine in a well-crafted environment enhances the overall experience and enjoyment.

Companies mentioned in this episode:

• Camus
• Robert Mondavi

Takeaways:

• The Napa Valley is home to some of the most iconic wine brands, including those in the Rutherford region.
• Wine tasting involves not just the palate but also the aroma, which informs taste significantly.
• Perceived value and pricing can greatly influence how wine is perceived by consumers.
• Exceptional wines often come from small production, which can justify higher price points.
• The environment in which wine is consumed can enhance the overall tasting experience.
• Building a strong brand and packaging is crucial in the competitive wine industry.

Companies mentioned in this episode:

• Camus
• Cake Bread
• Katakolon Vineyard
• Robert Mondavi
• ONE HOPE Wine