Showing results by author "Jill Lepore" in Computers & Technology
1 result
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If Then
- How One Data Company Invented the Future
- By: Jill Lepore
- Narrated by: Jill Lepore
- Length: 10 hrs and 39 mins
- Unabridged
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Overall4 out of 5 stars 48
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Performance3.5 out of 5 stars 40
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Story4 out of 5 stars 39
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilised politics and disordered knowledge - decades before Facebook, Google, Amazon and Cambridge Analytica. Silicon Valley likes to imagine it has no past, but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk.
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3 out of 5 stars
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Fascinating and important history about the birth of social media
- By JJ on 26-11-20
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If Then
- How One Data Company Invented the Future
- Narrated by: Jill Lepore
- Length: 10 hrs and 39 mins
- Release date: 17-09-20
- Language: English
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Regular price: £12.99 or 1 Credit
Sale price: £12.99 or 1 Credit
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