Showing results by author "Jill Lepore" in Business & Careers
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If/Then
- How the Simulmatics Corporation Invented the Future
- By: Jill Lepore
- Narrated by: Jill Lepore
- Length: 10 hrs and 39 mins
- Unabridged
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Overall5 out of 5 stars 2
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Performance4.5 out of 5 stars 2
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Story5 out of 5 stars 2
The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge - decades before Facebook, Google, Amazon, and Cambridge Analytica. Silicon Valley likes to imagine that it has no past, but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk. Borrowing from psychological warfare, they used computers to predict and direct human behavior, deploying their “People Machine” from New York, Cambridge, and Saigon.
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If/Then
- How the Simulmatics Corporation Invented the Future
- Narrated by: Jill Lepore
- Length: 10 hrs and 39 mins
- Release date: 15-09-20
- Language: English
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Regular price: £20.99 or 1 Credit
Sale price: £20.99 or 1 Credit
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