Audiology Mastery: How to Build Your Dream Practice

By: Kevin St.Clergy | MedPB
  • Summary

  • Recent changes in Audiology have left many practice owners struggling to grow. With 3rd party payers becoming more prevalent and reimbursements going down, getting enough people through the door to grow your practice is more challenging than ever before. Audiology Mastery is designed to provide you with the resources you need to grow your practice. On this podcast, you’ll learn how to increase revenue, improve patient and employee satisfaction, and build a practice that provides for your life without consuming your life. Host Kevin St.Clergy has been helping audiology and hearing aid practice owners grow for over 25 years. Having helped thousands of audiologists through his talks, books, and coaching programs, Kevin has discovered what works and what doesn't work from the best practices in the world. Growing your practice does not have to be a mystery, and Audiology Mastery will show you how. For more resources on growing your practice, visit us at MedPB.com
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Episodes
  • From First-Time Patient to Lifelong Fan: How to Deliver Memorable Audiology Care | Valerie Cockerell
    Nov 19 2024
    Earning a patient’s trust can translate into a lifetime value of $50,000 to $60,000. By creating meaningful experiences, hearing care professionals can turn satisfied patients into loyal advocates, and there’s no one better than Valerie Cockerell to show you how. Drawing from her successful career at Disney, she teaches leaders and teams the art of delivering exceptional service. In this episode, Valerie talks to Kevin about how thoughtful onboarding, team alignment, and personalized touches can help you create memorable audiology care that turns patients into lifelong fans. Valerie Cockerell is a French-American leadership consultant, author, keynote speaker, and Disney Institute veteran. She travels the world helping leaders and teams elevate performance, build strong cultures, and deliver exceptional service. In this episode, Kevin and Valerie will discuss: (00:00) Introduction (00:52) From France to a Global Leadership Career (05:02) How to Align Your Team with Your Mission (11:29) Inspiring Your Team to See the Bigger Picture (13:59) Small, Magical Changes That Can Transform Your Practice (18:04) Real-World Examples of Exceptional Service (22:12) The Power of Emotions in Business (23:39) Onboarding New Hires: Creating a Great Experience (29:43) Valerie’s “Manage Like a Mother” Approach to Leadership (32:28) Growing Your Practice Through Feedback (37:25) Why Leading by Example Matters (43:09) Valerie’s Strategy for Personal Growth (47:43) Connect with Valerie Valerie Cockerell is a French-American leadership consultant, author, keynote speaker, and Disney Institute veteran, specializing in leadership, management, and customer service. She joined Disneyland Paris as a retail manager and worked her way up to Merchandise Brand Manager for both Epcot and the Disney Cruise Line. With extensive experience in retail and operations, Valerie now travels the world, helping leaders and teams elevate performance, build strong cultures, and deliver exceptional service. Her book, Manage Like a Mother, is available in English, Portuguese, and Chinese. Connect with Valerie: Valerie’s Email: valerie@cockerellconsulting.com Valerie’s LinkedIn: https://www.linkedin.com/in/valerie-cockerell-02067956 Resources Mentioned: Valerie’s Book, Manage Like a Mother: Leadership Lessons Drawn from the Wisdom of Mom: https://www.amazon.com/Manage-Like-Mother-Leadership-Lessons/dp/1636981291 The Simple Truths of Service: Inspired by Johnny the Bagger by Ken Blanchard, Barbara Glanz: https://www.amazon.com/Simple-Truths-Service-Inspired-Johnny/dp/1492630489 Motivation-based Interviewing: A Revolutionary Approach to Hiring the Best by Carol Quinn: https://www.amazon.com/Motivation-based-Interviewing-Revolutionary-Approach-Hiring/dp/1586445472 Mindset: The New Psychology of Success by Carol S. Dweck: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322 The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
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    50 mins
  • Win the Day: Daily Habits to Elevate Your Practice | James Whittaker
    Nov 12 2024
    Juggling the demands of a busy practice with a personal life can make it easy to lose sight of what truly matters. James Whittaker has been there, especially after his son’s health challenges forced him to reassess his priorities. Realizing he needed a change, he created his 'Win the Day' approach, a simple daily commitment to bring purpose and energy back into each day. In this episode, James offers practical advice to help practice owners find balance, elevate their practices, and avoid burnout while staying true to their purpose. James Whittaker is a three-time bestselling author, award-winning entrepreneur, motivational speaker, and host of the Win the Day podcast. He specializes in helping ambitious yet frustrated individuals gain clarity on their goals and develop effective plans to achieve them. In this episode, Kevin and James will discuss: (00:00) Introduction to Audiology Mastery (00:17) Meet James Winokur (00:47) James' Journey from Finance to Entrepreneurship (02:39) The Win the Day Philosophy (02:54) Implementing the Win Model (05:16) Finding Your Purpose and Core Values (11:01) Building a Winning Environment and Routine (15:28) Embracing Stress and Adversity (18:18) Overcoming Initial Business Challenges (20:51) Commitment to the Podcast (21:34) Evolution of 'Win the Day' (22:29) Finding and Retaining the Best People (24:46) Building Strong Client Relationships (29:31) Effective Marketing Strategies (32:48) Investing in Personal Growth (34:59) Starting and Growing a Podcast (37:40) Conclusion and Contact Information James Whittaker is a three-time bestselling author, award-winning entrepreneur, motivational speaker, and host of the Win the Day podcast, which has over 70 million views. He is an author with The Napoleon Hill Foundation, a speaker for Success Magazine, and the Executive Producer of the multimillion-dollar film, Think and Grow Rich. James specializes in helping ambitious yet frustrated individuals gain clarity on their goals and develop effective plans to achieve them. His mission is to inspire others to adopt the ‘Win the Day’ mentality, empowering them to create meaningful change in their lives and inspire those around them. Connect with James: James’ Website: https://jameswhitt.com/ James’ YouTube: https://www.youtube.com/@JamesWhittaker1 Resources Mentioned: James’ Movie, Think and Grow Rich: The Legacy: https://www.imdb.com/title/tt5278386/ James’ Book, Think and Grow Rich The Legacy: How the World's Leading Entrepreneurs, Thought Leaders, & Cultural Icons Achieve Success: https://www.amazon.com/Think-Grow-Rich-Legacy-Entrepreneurs Mindset: The New Psychology of Success by Carol S. Dweck: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck Day One App: https://dayoneapp.com/ The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
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    40 mins
  • Command Any Stage: Public Speaking Secrets to Boost Practice Growth | Corey Poirier
    Nov 5 2024
    Struggling to stand out and build trust in a crowded market can feel overwhelming. But with the power of public speaking, audiologists can reach more patients and build a reputation as the go-to choice for hearing care. Corey Poirier once faced dead silence on stage twice in a row, but today he’s a TEDx veteran and a sought-after speaker. In this episode, Corey shares the hard-won lessons he’s learned about using public speaking to grow your practice, connect with patients on a deeper level, and become the trusted expert in your community. Corey Poirier is a TEDx speaker, a bestselling author, and the founder of bLU Talks. He hosts the ‘Conversations with PASSION’ radio show and is one of the few leaders to be featured twice on Entrepreneurs on Fire. In this episode, Kevin and Corey will discuss: (00:00) Introduction (01:48) From small-town beginnings to big-stage success (03:37) Getting tricked into stand-up comedy (07:56) Discovering the business of public speaking (12:35) Leveraging speaking to grow your brand (17:14) First-time entrepreneur hurdles (24:11) Hiring with precision (25:50) Empowering your team to excel (30:31) Helping your audiology team find the right role (31:32) How Corey invests in himself and his team (35:36) The books Corey and Kevin recommend Corey Poirier is a TEDx speaker, a bestselling author, and the founder of bLU Talks. He has shared stages with leaders like Deepak Chopra and Stephen MR Covey. Host of the top-rated ‘Conversations with PASSION’ radio show and Get Paid To Speak, Corey’s impact extends across major networks like CBS, CTV, NBC, and ABC. He's the founder of The Speaking Program and is one of the few leaders to be featured twice on Entrepreneurs on Fire. A columnist with Entrepreneur and Forbes, he has also interviewed over 4,000 of the world’s top leaders. Connect with Corey: Corey’s Website: https://thatspeakerguy.com/ Corey’s LinkedIn: https://www.linkedin.com/in/speakercoreypoirier/ Resources Mentioned: How to Win Friends and Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034 Think and Grow Rich by Napoleon Hill: https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331 The Compound Effect by Darren Hardy: https://www.amazon.com/Compound-Effect-Darren-Hardy/dp/159315724X How to Change by Katy Milkman: https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X Outwitting the Devil by Napoleon Hill: https://www.amazon.com/Outwitting-Devil-Secret-Freedom-Success/dp/1454900679 The Four Agreements by Don Miguel Ruiz: https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319 The Presentation Secrets of Steve Jobs by Carmine Gallo: https://www.amazon.com/Presentation-Secrets-Steve-Jobs-Insanely/dp/0071636080 You Can Work Your Own Miracles by Napoleon Hill: https://www.amazon.com/Work-Your-Miracles-Fawcett-Book/dp/0449911772 Buy Back Your Time by Dan Martell: https://www.amazon.com/Buy-Back-Your-Time-Unstuck-ebook/dp/B09Y55GLXJ The Only Thing: If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It’s the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.
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    43 mins

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