On today's episode, Melissa Appleton talks about hard money and private money lending and how both can be valuable tools for real estate investing. Melissa is a certified Hard money broker and funding expert with DeBerry Funding. She also has a passion for real estate investing, specializing in creative solutions for fix and flips, mid -term rentals and ADU conversions. Melissa is dedicated to empowering investors with the tools and knowledge they need to succeed.
Here are the key takeaways from today's episode:
1) Hard money is a tool, not a last resort-
Many investors misunderstnd hard money, assuming it's risky or predatory. In reality, it's a tool that allows investors to act quickly, scale their portfolio, and preserve liquidity for future deals. Knowing how to structure deals correctly makes hard money a pwerful advantage, not a burden.
2. Financial Freedom requires a mindset shift
Owning a home doesn't make you a real estate investor. The shift from traditional homeownership to strategic investing-through rentals, value-add projects and leveraging financing-is the key to building generational wealth.
3. Women are stepping into real estate investing more than ever.
Women are increasingly taking control of their financial futures in real estate. However, the space has historically been male-dominated, making supportive communitied like Women's REIO invaluable for networking, education, and confidence-building.
4. Leveraging Other People's Money (OPM) is essential
Investors don't need all of their own capital to scale. Hard money, private money lending, HELOCs, DSCR loans, and seller financing allow investors to grow faster and smarter while keeping their own reserves intact.
5. Realtors need to Understand Investment Financing
Many agents don't fully grasp hard money, creative financing, or investment strategies, which means they miss opportunities to serve investor clients. Agents who educate themselves can package better deals and close more transactions.
6. Networking & Mentorship are Critical for Success
Successful investors don't go it alone. Attending local meetups, building relationships with lenders, wholesalers, and other investors opens doors to off-market deals, partnerships, and funding solutions.
7. Creative Strategies like padsplit and Mideterm Rentals increase Cash flow.
Traditional long-term rentals often don't pencil out in expensive markets. Alternative strategies like padsplit, ADU conversions, and midterm rentals offer ways to maximize rental income and adapt to changing markets.
8. Education & Action Reduce Fear and Hesitation
New Investors often hesitate due to lack of knowledge or fear of making mistakes. However, the best way to succeed is to educate yourself, connect with experienced investors, and take action-even on a small scale.
Whether you're just getting started or you're looking to make your next move as a real estate investor, I'm rolling out a membership community called the Soulful Investor society (S.I.S) Hop on the waitlist here and you'll be the first to know all of the juicy details, including bonuses and special pricing.
stan.store/AnnReed/p/you-were-meant-for-moreand-you-know-it
You can also follow me on IG @annreedandco
If you'd like more info. about the loan options that Melissa offers, you can find her at:
www.deberryfunding.com
@melissahardmoneyappleton
503.453.6477