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Best Sellers
-
Influence, New and Expanded
- The Psychology of Persuasion
- By: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
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Overall
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Performance
-
Story
In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.
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Use the speed function to listen at x1.45
- By Joe Dix on 08-07-22
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Hooked: How to Build Habit-Forming Products
- By: Nir Eyal, Ryan Hoover
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Unabridged
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Overall
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Performance
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Story
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model"....
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Can't listen to narrator
- By Observer on 05-06-15
By: Nir Eyal, and others
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How Brands Grow
- What Marketers Don't Know
- By: Byron Sharp
- Narrated by: Daniel May
- Length: 6 hrs and 34 mins
- Unabridged
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Overall
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Performance
-
Story
This audiobook provides evidence-based answers to the key questions asked by marketers every day....
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More for established corporates, terrible reading
- By stryder on 25-07-16
By: Byron Sharp
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Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
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Overall
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Performance
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Story
Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....
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Brilliant
- By Francis West - Cyber Security Specialist on 26-02-16
By: Jonah Berger
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The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- By: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Unabridged
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Overall
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Performance
-
Story
In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....
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Painfully boring with no real content
- By Mr Seb Hakiel on 07-02-21
By: Matthew Dixon, and others
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The JOLT Effect
- How High Performers Overcome Customer Indecision
- By: Matthew Dixon, Ted McKenna
- Narrated by: Matthew Dixon, Ted McKenna
- Length: 5 hrs and 47 mins
- Unabridged
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Overall
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Performance
-
Story
In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business....
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Repetitive
- By Pedro on 11-02-24
By: Matthew Dixon, and others
-
Influence, New and Expanded
- The Psychology of Persuasion
- By: Robert B. Cialdini
- Narrated by: Robert B. Cialdini
- Length: 20 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this science-driven guide to persuasion Robert Cialdini applies the psychology of why people say yes to help you succeed in business and life.
-
-
Use the speed function to listen at x1.45
- By Joe Dix on 08-07-22
-
Hooked: How to Build Habit-Forming Products
- By: Nir Eyal, Ryan Hoover
- Narrated by: Nir Eyal
- Length: 4 hrs and 40 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model"....
-
-
Can't listen to narrator
- By Observer on 05-06-15
By: Nir Eyal, and others
-
How Brands Grow
- What Marketers Don't Know
- By: Byron Sharp
- Narrated by: Daniel May
- Length: 6 hrs and 34 mins
- Unabridged
-
Overall
-
Performance
-
Story
This audiobook provides evidence-based answers to the key questions asked by marketers every day....
-
-
More for established corporates, terrible reading
- By stryder on 25-07-16
By: Byron Sharp
-
Contagious
- Why Things Catch On
- By: Jonah Berger
- Narrated by: Keith Nobbs
- Length: 6 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....
-
-
Brilliant
- By Francis West - Cyber Security Specialist on 26-02-16
By: Jonah Berger
-
The Effortless Experience
- Conquering the New Battleground for Customer Loyalty
- By: Matthew Dixon, Nick Toman, Rick DeLisi
- Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
- Length: 6 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....
-
-
Painfully boring with no real content
- By Mr Seb Hakiel on 07-02-21
By: Matthew Dixon, and others
-
The JOLT Effect
- How High Performers Overcome Customer Indecision
- By: Matthew Dixon, Ted McKenna
- Narrated by: Matthew Dixon, Ted McKenna
- Length: 5 hrs and 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business....
-
-
Repetitive
- By Pedro on 11-02-24
By: Matthew Dixon, and others
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Misbehaving
- The Making of Behavioral Economics
- By: Richard H. Thaler
- Narrated by: L. J. Ganser
- Length: 13 hrs and 35 mins
- Unabridged
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Overall
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Performance
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Story
Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals....
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Behavioural Economics in Perspective
- By Judy Corstjens on 27-01-16
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The Science of Selling
- Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
- By: David Hoffeld
- Narrated by: David Hoffeld
- Length: 7 hrs and 52 mins
- Unabridged
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Overall
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Performance
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Story
The revolutionary sales approach scientifically proven to dramatically improve your sales and business success....
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Excellent sales book.
- By Mark on 15-01-17
By: David Hoffeld
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Punters
- How Paddy Power Bet Billions and Changed Gambling Forever
- By: Aaron Rogan
- Narrated by: Aidan Kelly
- Length: 9 hrs and 15 mins
- Unabridged
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Overall
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Performance
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Story
Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens....
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Addiction by design - Paddy Power Betfair
- By KingCharles on 14-10-21
By: Aaron Rogan
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Drunk Tank Pink
- And Other Unexpected Forces that Shape How We Think, Feel, and Behave
- By: Adam Alter
- Narrated by: Tristan Morris
- Length: 7 hrs and 18 mins
- Unabridged
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Overall
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Performance
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Story
An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control....
By: Adam Alter
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The Robert Collier Letter Book
- By: Robert Collier
- Narrated by: John Edmondson
- Length: 12 hrs and 12 mins
- Unabridged
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Overall
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Performance
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Story
This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. His sales letters were successful because he wrote to his audience's needs....
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Not as expected
- By Zeyad on 18-07-20
By: Robert Collier
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Define and Deliver Exceptional Customer Service
- Proven Strategies to Maximize Your Profits
- By: Dr. Kelly Henry
- Narrated by: Millian Quinteros
- Length: 2 hrs and 48 mins
- Unabridged
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Overall
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Performance
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Story
This book is not just about customer service. It's about how to run and sustain a successful business.....
By: Dr. Kelly Henry
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Competing Against Luck
- The Story of Innovation and Customer Choice
- By: Clayton M. Christensen, Taddy Hall
- Narrated by: John Pruden
- Length: 7 hrs and 25 mins
- Unabridged
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Overall
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Performance
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Story
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products....
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Good read but
- By Temi Mogaji on 25-01-18
By: Clayton M. Christensen, and others
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The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 5 hrs and 1 min
- Unabridged
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Overall
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Performance
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Story
Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn....
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Outstanding...
- By Stephen Conway on 24-01-21
By: Richard Shotton
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Citizens
- Why the Key to Fixing Everything Is All of Us
- By: Jon Alexander
- Narrated by: Jon Alexander, Brian Eno
- Length: 8 hrs and 52 mins
- Abridged
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Overall
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Performance
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Story
"Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as...
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An insightful and uplifting read
- By Amazon Customer on 29-11-22
By: Jon Alexander
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The 22 Immutable Laws of Branding
- By: Al Ries, Laura Ries
- Narrated by: David Drummond
- Length: 8 hrs and 8 mins
- Unabridged
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Overall
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Performance
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Story
Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding....
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Never predict the future ....
- By David on 05-09-16
By: Al Ries, and others
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The 22 Immutable Laws of Marketing
- By: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
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Overall
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Performance
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Story
There are laws of nature, so why shouldn’t there be laws of marketing....
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very useful read
- By John Gould on 02-08-15
By: Al Ries, and others
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Exactly What to Say
- The Magic Words for Influence and Impact
- By: Phil M. Jones
- Narrated by: Phil M. Jones
- Length: 1 hr and 14 mins
- Unabridged
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Overall
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Performance
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Story
Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count....
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Unresearched and unfounded personal advice
- By Aika on 09-04-18
By: Phil M. Jones
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- By: Stephen Wendel
- Narrated by: Danny Hughes
- Length: 12 hrs and 46 mins
- Unabridged
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Overall
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Performance
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Story
In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....
By: Stephen Wendel
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The Revenge of Analog
- Real Things and Why They Matter
- By: David Sax
- Narrated by: David Sax
- Length: 9 hrs and 17 mins
- Unabridged
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Overall
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Performance
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Story
One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed....
By: David Sax
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Blindsight
- The (Mostly) Hidden Ways Marketing Reshapes Our Brains
- By: Matt Johnson PhD, Prince Ghuman
- Narrated by: Roger Wayne
- Length: 8 hrs and 59 mins
- Unabridged
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Overall
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Performance
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Story
Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....
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Interesting and Informative
- By JP on 22-11-23
By: Matt Johnson PhD, and others
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Never Lose a Customer Again
- Turn Any Sale into Lifelong Loyalty in 100 Days
- By: Joey Coleman
- Narrated by: Joey Coleman
- Length: 9 hrs and 28 mins
- Unabridged
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Overall
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Performance
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Story
Coleman's theory of customer loyalty is that it's not about getting the sale: It's about the 100 days after the sale....
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ok but not great and nothing really new
- By dave on 18-01-21
By: Joey Coleman
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Product-Led Growth
- How to Build a Product That Sells Itself
- By: Wes Bush
- Narrated by: Derek Dysart
- Length: 4 hrs and 23 mins
- Unabridged
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Overall
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Performance
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Story
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers....
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Direct
- By Rony on 30-09-23
By: Wes Bush
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Real Influence
- Persuade Without Pushing and Gain Without Giving In
- By: Dr. John Ullmen, Mark Goulston MD
- Narrated by: Arthur Morey
- Length: 7 hrs and 28 mins
- Unabridged
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Overall
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Performance
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Story
People won’t put up with being "sold" to anymore. Discover the powerful four-step model for forming authentic, successful business relationships - the kind that survive....
By: Dr. John Ullmen, and others
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Methods of Persuasion
- How to Use Psychology to Influence Human Behavior
- By: Nick Kolenda
- Narrated by: Mike Norgaard
- Length: 6 hrs and 6 mins
- Unabridged
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Overall
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Performance
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Story
Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show....
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Thoroughly enjoyable
- By Donna McConnell on 14-02-18
By: Nick Kolenda
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Mindstuck
- Mastering the Art of Changing Minds
- By: Michael McQueen
- Narrated by: Michael McQueen
- Length: 11 hrs and 14 mins
- Unabridged
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Overall
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Performance
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Story
Drawing on the latest discoveries in disciplines ranging from neuroscience to behavioral economics, McQueen suggests that we are too often using 19th- and 20th-century techniques to change 21st-century minds—and are wondering why it’s not working....
By: Michael McQueen
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Marketing 6.0
- The Future Is Immersive
- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Unabridged
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Overall
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Performance
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Story
In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world....
By: Philip Kotler, and others
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The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- By: Suman Sarkar
- Narrated by: Christopher Lane
- Length: 5 hrs and 32 mins
- Unabridged
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Overall
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Performance
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Story
When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be....
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Expected more; but still an interesting read.
- By Anonymous User on 15-11-20
By: Suman Sarkar
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The Seven Pillars of Customer Success
- A Proven Framework to Drive Impactful Client Outcomes for Your Company
- By: Wayne McCulloch
- Narrated by: Nick Hardcastle
- Length: 8 hrs and 6 mins
- Unabridged
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Overall
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Performance
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Story
Wayne McCulloch has more than 25 years of experience in the software industry — years spent in training, adoption, and customer experience, the building blocks for customer success....
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Informative and easy to listen
- By Cutelittleteacup on 30-12-23
By: Wayne McCulloch
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Arriving Today
- From Factory to Front Door - Why Everything Has Changed About How and What We Buy
- By: Christopher Mims
- Narrated by: James Fouhey
- Length: 11 hrs and 23 mins
- Unabridged
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Overall
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Performance
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Story
Christopher Mims goes deep, far, and wide to uncover how a single product, from creation to delivery, weaves its way from a factory on the other side of the world to our doorstep. Mims asks us to consider the system’s vulnerability and its resilience....
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easy listening but not much technical
- By Marek J. on 14-06-22
By: Christopher Mims
New Releases
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100 Proven Ways to Acquire and Keep Clients for Life
- The Path to Permanent Business Success
- By: C. Richard Weylman, Bob Burg - foreword by, Milton Pedraza - afterword by
- Narrated by: Steve Menasche
- Length: 4 hrs and 44 mins
- Unabridged
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Overall
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Performance
-
Story
Elevate your client's experience and win more business. This is the first book to detail how professionals can acquire more clients and establish their lasting loyalty through the experience they provide. Many books are written on acquisition strategies, better customer service, or an elevated experience. But none gives the listener the step-by-step tactical strategies to make both acquisition and loyalty happen in concert like this book does.
By: C. Richard Weylman, and others
-
Social Media Explained (Third Edition)
- Marketing Success in the AI Era
- By: Mark Schaefer
- Narrated by: Mark Schaefer
- Length: 3 hrs and 56 mins
- Unabridged
-
Overall
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Performance
-
Story
In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.
By: Mark Schaefer
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Are Your Leads Killing Your Business?
- SaaS, Tech and B2B CEOs and Sales; Double Your Pipeline & Revenues in 90 Days by Attracting the Right Prospects, Accelerating Decisions, and Activating Clients
- By: Mark Osborne
- Narrated by: Robert Plank
- Length: 3 hrs and 40 mins
- Unabridged
-
Overall
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Performance
-
Story
Covid-19 lockdowns accelerated major changes in the B2B buying world, fast-forwarding more than 10 years in less than 10 months. Businesses that have not adapted are being left behind. This innovative five-step method is built for B2B businesses struggling to navigate long decision cycles and complex buying committees to secure high-value contracts and grow monthly recurring revenues. It's a framework proven to DOUBLE pipeline quality and revenues in 90 Days by adapting to how B2B Buyers make decisions today.
By: Mark Osborne
-
Affiliate Marketing: Your Path to 10K/Month
- Build Your Own Successful Affiliate Marketing Business, Generate Passive Income and Earn Your First 10K in Commissions + Secret Winning Products
- By: Ethan Robinson
- Narrated by: Russ Jankovitz, Digital Marketing Studio
- Length: 5 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you dream of building a successful online business but feel overwhelmed by the complexity of getting started? Inside this comprehensive guide, you'll discover everything you need to know to launch and grow a profitable affiliate marketing business from scratch.
By: Ethan Robinson
-
Customer Magic: The Macquarie Way
- How to Reimagine Customer Experience to Transform Your Business
- By: Joseph A. Michelli
- Narrated by: Joseph A. Michelli
- Length: 4 hrs and 24 mins
- Unabridged
-
Overall
-
Performance
-
Story
It takes a special kind of magic for a challenger brand to achieve seemingly impossible customer-centric results. It’s that magic that makes Australian telecommunications company Macquarie Technology world leaders in award-winning customer experience. Joseph A. Michelli—the bestselling author of books about brands renowned for their stellar service and outstanding growth, such as The Ritz-Carlton, Mercedes-Benz, and Starbucks—was so impressed by Macquarie’s ability to deliver transformative customer experiences that he felt compelled to share this book.
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Afrifluence
- Unlocking the Potential of African Influencers
- By: Emmanuel Bope, Solange Bope
- Narrated by: Alicia
- Length: 2 hrs and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
In "Afrifluence," we embark on a transformative journey into the heart of African creativity, exploring its immense potential to reshape narratives, perceptions, and economies on a global scale. This book is more than just a guide, it's a manifesto for African influencers ready to harness the true power of their creative content and capitalize on the wealth of opportunities awaiting them.
By: Emmanuel Bope, and others
-
100 Proven Ways to Acquire and Keep Clients for Life
- The Path to Permanent Business Success
- By: C. Richard Weylman, Bob Burg - foreword by, Milton Pedraza - afterword by
- Narrated by: Steve Menasche
- Length: 4 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Elevate your client's experience and win more business. This is the first book to detail how professionals can acquire more clients and establish their lasting loyalty through the experience they provide. Many books are written on acquisition strategies, better customer service, or an elevated experience. But none gives the listener the step-by-step tactical strategies to make both acquisition and loyalty happen in concert like this book does.
By: C. Richard Weylman, and others
-
Social Media Explained (Third Edition)
- Marketing Success in the AI Era
- By: Mark Schaefer
- Narrated by: Mark Schaefer
- Length: 3 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.
By: Mark Schaefer
-
Are Your Leads Killing Your Business?
- SaaS, Tech and B2B CEOs and Sales; Double Your Pipeline & Revenues in 90 Days by Attracting the Right Prospects, Accelerating Decisions, and Activating Clients
- By: Mark Osborne
- Narrated by: Robert Plank
- Length: 3 hrs and 40 mins
- Unabridged
-
Overall
-
Performance
-
Story
Covid-19 lockdowns accelerated major changes in the B2B buying world, fast-forwarding more than 10 years in less than 10 months. Businesses that have not adapted are being left behind. This innovative five-step method is built for B2B businesses struggling to navigate long decision cycles and complex buying committees to secure high-value contracts and grow monthly recurring revenues. It's a framework proven to DOUBLE pipeline quality and revenues in 90 Days by adapting to how B2B Buyers make decisions today.
By: Mark Osborne
-
Affiliate Marketing: Your Path to 10K/Month
- Build Your Own Successful Affiliate Marketing Business, Generate Passive Income and Earn Your First 10K in Commissions + Secret Winning Products
- By: Ethan Robinson
- Narrated by: Russ Jankovitz, Digital Marketing Studio
- Length: 5 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you dream of building a successful online business but feel overwhelmed by the complexity of getting started? Inside this comprehensive guide, you'll discover everything you need to know to launch and grow a profitable affiliate marketing business from scratch.
By: Ethan Robinson
-
Customer Magic: The Macquarie Way
- How to Reimagine Customer Experience to Transform Your Business
- By: Joseph A. Michelli
- Narrated by: Joseph A. Michelli
- Length: 4 hrs and 24 mins
- Unabridged
-
Overall
-
Performance
-
Story
It takes a special kind of magic for a challenger brand to achieve seemingly impossible customer-centric results. It’s that magic that makes Australian telecommunications company Macquarie Technology world leaders in award-winning customer experience. Joseph A. Michelli—the bestselling author of books about brands renowned for their stellar service and outstanding growth, such as The Ritz-Carlton, Mercedes-Benz, and Starbucks—was so impressed by Macquarie’s ability to deliver transformative customer experiences that he felt compelled to share this book.
-
Afrifluence
- Unlocking the Potential of African Influencers
- By: Emmanuel Bope, Solange Bope
- Narrated by: Alicia
- Length: 2 hrs and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
In "Afrifluence," we embark on a transformative journey into the heart of African creativity, exploring its immense potential to reshape narratives, perceptions, and economies on a global scale. This book is more than just a guide, it's a manifesto for African influencers ready to harness the true power of their creative content and capitalize on the wealth of opportunities awaiting them.
By: Emmanuel Bope, and others